Before Your Brand Can Heard Your Brand Must Be Found (with a Strong SEO Strategy)
Google now processes over 40,000 search queries every second on average. That translates to over 3.5 billion searches per day and 1.2 trillion searches per year worldwide and growing. Whether or not and how you show up are harder and more important than ever.
The foundation begins with a strong SEO strategy, understanding your target audience and what they are searching for during the moments of their customer journey. Google refers to these moments as micro-moments.
The Know How to be Found
Individual tactics can help drive specific metrics. They can contribute to an improved visibility and performance. However, only a 360-degree strategy that considers all aspects of your business goals and digital marketing activity will provide scalable growth and performance.
Know Agency creates and delivers successful, strategic SEO plans that consider your overall marketing plan.
The Know How to be Heard
Some people are good at getting your attention but you have no interest in what they are saying. The same goes for your digital content. To be heard, your content must consider the behavior or state of mind exhibited in the moment when your prospects and customers are engaging with a search engine, social channel, display media or website.
Know Agency works to provide content to your target audience, and their state of mind, based on how they are looking for and engaging with your business.
The Know How to Do It
It’s complicated isn’t just a relationship status. Digital marketing involves many different specialties in areas such as SEO, website development, content creation, social community building and monitoring, paid search, programmatic ad buying, analysis and reporting… you get the picture. We work with you to deliver a strategic plan incorporating all specialties required to meet your business goals.