Follow the latest trends and techniques in digital marketing.

Have You Read the Latest From the Know Agency Digital Marketing Blog?

Have You Read the Latest From the Know Agency Blog?

We really hope that you can answer yes and that you have read the latest from the Know Agency blog.

Not to brag too much but, our blog is the blog you need to read to learn about SEO, content, and digital marketing. We look under the covers for the real information you need to understand SEO and why what we do matters to the success of your business.

We do admit though, that sometimes we go pretty deep and even our brains hurt. This is why we put together this highlight reel of the Know Agency blog posts that we really want you to read. Read more

Artificial Intelligence and Machine Learning: What Does It All Mean For Marketing?

Artificial Intelligence and Machine Learning: What Does It All Mean For Marketing?

You launch Netflix and bingo there is a list of curated movies and television shows that you’re immediately interested in. You open Facebook and wham you see news articles that reflect your opinions and beliefs. You visit your favorite cooking website and zing you see ads for the cookbooks you just added to your Amazon wish list.

Wow, the Internet is so smart. It seems to know exactly what you want when you want it. This is truly impressive. You assume this must all be thanks to that artificial intelligence (AI) and machine learning (ML) you’ve heard about. Well, yes, in part it’s thanks to our friends AI and ML, but this smart Internet is a still dependent on humans.

Humans, like us at Know Agency who do the research, analysis, content creation, and creative work. AI and ML are making a huge difference in what the Internet knows and doesn’t know about your likes, dislikes, habits, wants, and recent spending spree – but the Internet still needs humans to make it all come together. Read more

The Latest in SEO and Digital Marketing

The Latest in SEO and Digital Marketing

It’s not easy staying up-to-date with the changing whirlwind of SEO and digital marketing. A quick Google search gives you pages and pages of articles all claiming to have insight on the latest trends in SEO and digital marketing.

You don’t have the time or patience for this. And frankly, neither do we. So, to close off the month of March, we’ve put together a quick hit list of what we believe is the latest and greatest in SEO and digital marketing. We’re not straying into hyperbole about Facebook or Cambridge Analytica – no we focus purely on what is making a difference in how we are (and you should be) approaching SEO and digital marketing.

Of course, we want you to remember that you don’t need to be an SEO or digital marketing expert. This is what we do and why we’re here for you. We just want you to understand what is going on out there on that giant Internet and why it matters. Read more

Spring Cleaning for Your Digital Marketing Strategy

Spring Clean Your Digital Marketing Strategy

Spring is here and this means is time to get down-and-dirty with your spring cleaning. We’re going to make things easy for you, rather than cleaning out your closets – we want you to focus on spring cleaning your digital marketing strategy.

Just as your closets gradually become cluttered and crowded, the same thing can easily happen to your digital marketing strategy. Think of all the different online tools you had the best of intentions of using over this past year. But, somehow, you gradually lost interest in these tools and forgot that you even created accounts. Read more

Know Your Digital Marketing – What’s Your Organization’s Purpose

It’s time for your regular posting of content we think you’ll find valuable. In this post, we’ve found a number of different updates to help you cover your digital marketing planning and optimization.

Before we jump in, we want to share the latest video from Scott Galloway. He’s the founder of L2 (www.l2inc.com) and a professor of Marketing and Brand Strategy at the NYU Stern School of Business. This latest video is from the DLD Conference last month and he talks about how four companies are on paths to trillion dollar market caps. We think you can guess who those companies are.

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