A PPC Audit Checklist and Guide to PPC Best Practices
A PPC audit gives you actionable feedback you can use to strengthen your PPC campaign. An audit tells you in black and white, what is working, what can be improved, and what needs to be changed immediately.
Your Google and Bing PPC campaigns are too important to leave to chance.
Regularly auditing your PPC campaigns is the easiest way you have to catch errors, find overlooked opportunities, and to capitalize in changing search intent and demographics. Small but important details like spelling, message consistency, keyword overlap, and mobile-friendly landing pages add up to large impacts on your PPC campaign efficacy.
Our seven step PPC audit process is designed to help you improve your Google and Bing PPC campaigns.Read more